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Everything you need to know about the Xbox mini fridge

The meme has become a reality.

While Microsoft is currently hard at work supporting its Xbox Series X|S consoles, it also has another piece of hardware in the works. But we’re not talking about a new system. Instead, the company will be launching an Xbox Mini Fridge modeled to look like the Xbox Series X console.

When the Xbox Series X was first revealed in 2019, many joked that it looked like a mini fridge due to how tall it stands. It quickly became a meme, which indirectly created more discussion around the system. Well, Microsoft knows how to take (and make) a joke. It has turned the meme into a purchasable reality.

How did this happen? And when can you get your hands on the Xbox Mini Fridge? Here’s everything we know about the “coolest” Xbox you can buy.

But first: What are your favorite games and platforms of 2021, and what future releases are you most excited about? Take our poll!

When is the Xbox Mini Fridge release date?

The inside of the Xbox Mini Fridge.Microsoft

While the appliance doesn’t have a firm release date just yet, Microsoft has stated it will launch during holiday 2021. We just hope it’s easier to get your hands on than the Xbox Series X|S.

What is the Xbox Mini Fridge price?

Microsoft hasn’t yet revealed the price of the appliance, but you should expect to pay between $150 - $300 for the Xbox Mini Fridge. The cost of a regular, similarly-sized mini fridge is around $200, so we could see Microsoft charging more than that.

Is there an Xbox Mini Fridge trailer?

There sure is, and it’s pretty funny. Microsoft’s marketing has been on point this generation and that’s evidenced by the trailer above. It’s presented to look like a game trailer, but then the rug is pulled out from under you, revealing the Xbox Mini Fridge. And hey, it even has “Xbox Velocity Cooling Architecture,” which is a plus.

What are the Xbox Mini Fridge dimensions?

The exact dimensions of the mini fridge haven’t been revealed just yet, but it seems like the appliance will be able to hold around 10 cans depending on their size. While that is on the smaller size, it’s still remarkable this thing even exists.

How to order the Xbox Mini Fridge

It’s unclear just yet how one can order an Xbox Mini Fridge, but it’ll certainly be available directly from Microsoft’s Xbox site at some point in the coming months. It’ll also likely be available to purchase from other retailers like Best Buy.

Why does the Xbox Mini Fridge exist?

A tweet from Microsoft’s Aaron Greenberg announcing Xbox as the winner of a Twitter marketing contest.Twitter

Speaking of the existence of the Xbox Mini Fridge, it’s fascinating how the appliance came to be. In April 2021, Twitter Marketing held a contest for the Best of Tweets Brand, recognizing some of the most iconic companies out there.

It ultimately came down to Xbox versus Skittles, but the votes were nearly split down the middle. Ahead of the contest’s end, Microsoft’s GM and head of Xbox Games Marketing Aaron Greenberg took to Twitter to announce that if Xbox won, he would make the mini fridge a reality.

At the end of the contest, Xbox narrowly took the victory, reaching 50.5 percent of the votes and thus launching the Xbox Mini Fridge into existence.

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