Our biggest complaint so far about director Paul Feig’s Ghostbusters reboot is that it hasn’t done enough to differentiate itself from the classic 1984 movie. The 2016 update has a killer cast loaded with talent like Kristen Wiig, Leslie Jones, Kate McKinnon, Melissa McCarthy, and more. But instead of showcasing these kickass comedians busting ghosts and cracking wise just like old times, we’ve seen only a series of rather boring images of the new lineup standing in front of different settings, or Lego sets. It’s not the best way to get fans excited for a new movie, and not very reassuring either. Ahead of the new trailer set to drop on March 3, with the New York Toy Fair in full swing, new character designs from the most anticipated summer blockbusters are being revealed (or ruined) via toys. And Ghostbusters is no different.
Instagram user “pixeldan” was one of the attendees at the Toy Fair, and he was eagle-eyed enough to capture the first look at probably the first new real detail about the upcoming Ghostbusters movie: a look at the new villain. And it’s, well, it’s not good.
See for yourself:
So it’s basically the ghost from the Ghostbusters logo. The new bad guy, allegedly named Rowan, looks like the filmmakers also just watched the original Ghostbusters and said, “Make the new bad guy like the Stay Puft Marshmallow Man, only skinnier with fangs, and add a bow tie in there too.” Or maybe it was as simple as Paul Feig going, “How about Casper the un-friendly ghost!”
Also, here’s an entire video taken by “pixeldan” at the Toy Fair, with a Mattel representative confirming the villain design and his name.
It seems as lazy as the marketing has been so far, but us fans shouldn’t get our jumpsuits in a tangle. Imagine being shown a toy of Mr. Stay Puft without the hilarious context of the movie and expecting to think it was some big bad villain? Ghostbusters is supposed to be goofy, and this definitely is, so maybe we should withhold all our judgment until the trailer hits. Still, we were expecting something other than a dapper ghost villain.
Ghostbusters hits theaters on July 15.