Marvel Claims 'Captain America: Civil War' Trailer Broke Records. But What About 'Star Wars'?
It's the most-viewed debut trailer of all time, but not the most viewed of all time.
Last week Chris Evans and Robert Downey Jr. — Captain America and Iron Man themselves — appeared on Jimmy Kimmel Live! to debut the trailer for Civil War, the next movie in the Marvel Cinematic Universe set for release on May 6, 2016. It would seem people are pretty excited about the movie, as Marvel announced Monday that the trailer has broken the record to become the most viewed debut trailer of all time.
The record-breaking clip was viewed 61 million times during its first 24 hours online after being introduced on TV, with Marvel boasting that the mark nearly doubled the 34 million views held by the alleged previous record holder, Avengers: Age of Ultron.
Really? It beat Star Wars?
Sort of: All the brouhaha over the latest superhero squabble can be questioned by a little Marvel favoritism and a technicality.
Despite claims that Age of Ultron was the previous record holder, the first teaser for Star Wars: The Force Awakens racked up 55 million views, making it the actual previous record holder.
Marvel also mentions the Civil War trailer is the biggest debut of all time, which conveniently leaves out the incredible 112 million YouTube views in the first 24 hours that the final trailer for The Force Awakens tallied.
Civil War is technically the first trailer for the movie, and it broke the record for a first trailer, but that amount of views in 24 hours is still 51 million less than what Star Wars was able to do.
The discrepancy is fitting given the new Civil War storyline. Do we sense a little Marvel vs. Star Wars battle brewing here? Who doesn’t appreciate a little friendly competition?
While the two uber-franchises duke it out for trailer-view bragging rights, we’re sure that Disney, the gigantic parent company of both of them, is sitting back, watching its highly lucrative kids do battle before both of them get ready to break worldwide box office records.
The last question is: Which side are you on?