Internet Culture Time Graph

Surfing the internet typically feels like a solitary activity. But even if we feel alone when we’re online, we aren’t. There are often thousands — if not millions — of people doing the exact same activity that we are, whether it’s scrolling through Facebook, sending a message, or zoning out on Netflix.

Cumulus Media put together a graph that shows exactly how much activity occurs online in a single minute, and the statistics are staggering.

The biggest number on the chart chronicles the number of emails sent every minute (156 million) followed by the number of texts sent (16 million). That makes sense, since these are by far the most common means of communication in places that have regular internet access. Whatsapp would probably be up there, too, but it’s not included on the graph.

The Snapchat vs. Instagram battle rages on, and Snapchat is victorious here with 1.8 million snaps sent a minute to Instagram’s 46,200 posts. Of course, an Instagram post typically involves more stylizing and doctoring than a snap, so creating one takes longer.

Pie Chart Internet Culture Graph Facebook Text YouTube Netflix Snapchat Messenger LinkedIn Spotify Tinder Twitter Instagram
One internet minute

Cumulus Media’s Lori Lewis designed the chart and said that the data is global, except for the online spending and voice-first devices statistics. “It’s all from quarterly earnings reports, on actual platform websites or consumer spending reports,” she wrote on Twitter.

Next time you look something up on Google, pause, and relish in the immense online community of which you’re a part: 70,016 people are doing the exact same thing at that moment.