The One Thing That's Been Missing From Your Protein

Gainful disrupts everything you thought you knew about protein supplements. 

Unsplash / Anupam Mahapatra

Nothing in this world is one-size-fits-all. Not the hat labeled as such, not the stretchy tank tops marketed on Facebook’s targeted ads and certainly your protein supplement is no different. If you’ve recently gotten into protein supplements or have for any other reason started to integrate wellness into your life in an attempt to make real changes to your health, it would behoove you to take a look into Gainful.

Unlike brick and mortar protein retailers, Gainful takes on a completely custom approach to your protein supplement. Because you are unique—and you likely have different goals than the local bodybuilders and crossfit elites—you deserve a protein supplement as unqiue as you are. Gainful asks you what your goals are instead of trying to shove their goals and their definitions of fitness and wellness down your throat.

Before recommending anything to you at all, Gainful asks all potential consumers to take a quick quiz. Questions include asking how you identify and Gainful gets huge bonus points in this category for including a non-binary option outside of “Male” or “Female.” From there, it asks basic questions like your height, current weight and goal weight. Then it asks about the frequency of your exercise regimen, what type of exercise you do (ranging from weightlifting, cardio, dance, swimming, yoga and more) and whether or not you have ever dabbled in protein supplements before.

Unlike many competing protein powders and supplements, Gainful begs the question of what your goals and interest in protein are, including but not limited to losing weight, supplementing meals, increasing calorie intake and recovery. Then it asks about your daily meal intake and whether or not you have any known allergies or dietary restrictions—all of which will be taken into account when concocting your unique protein blend.

In the interest of being thorough, Gainful really wants to get to know you before you are recommended anything for purchase. Going further, the questionairre asks about your average night’s sleep as well your current body type and goal body type. Do you want to be more muscular? Do you want to lose weight? Do you want to gain weight? All of these things matter to Gainful.

Then to cap off the quiz, Gainful asks about age and time of day you’d like to take your protein supplement, “I’m not sure” being a fair game answer. From there, Gainful recommends a blend unique to you, your needs and your goals with an included reason for why each ingredient is present. Unlike many competing protein blends, Gainful prioritizes transparency in nutritional information as well as ingredients used—so you have everything you need and nothing you don’t.

After a blend is recommended to you, you can choose from 6 amazing flavors ranging from Chocolate Fudge, Cookies & Cream, French Vanilla, Strawberry Milkshake, Peanut Butter Cup and Caffè Mocha. All protein powders from Gainful come unflavored with the option to include up to 4 packs of flavor sticks in your order—that’s up to 28 single servings. Then all you have to do is pick your plan—do you want a shipment every 4 weeks, 6 weeks or 8 weeks?—and check out.

So go ahead. Begin your new life as someone totally and completely committed to all elements of wellness. If protein powder is a crucial component of that new mission, look no further than the fully customizable options at Gainful. Your body will thank you.

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