Pablo Escobar, protagonist and villain of Netflix’s gritty drug-cartel docu-drama Narcos, is a hard man to kill — but in the new trailer for Season 2, everyone is trying to do it.

It’s maybe the peak of television hubris to tease an upcoming season with a pre-loaded hashtag, but Narcos manages to justify it by asking one pertinent question: #WhoKilledPablo?

It’s a fair inquiry, and the Season 2 trailer Netflix released this morning lays it on thick — even if Pablo isn’t dead yet.

The phrasing of the question is a not-so-subtle reference to the famous “Who Shot J.R.?” storyline on Dallas (the 1980 original, not the recent reboot). An estimated 83 million tuned in to see who shot the much-hated character at the time, and Netflix would be thrilled to get even a fraction of those numbers when someone finally puts a bullet in Escobar. At this point, there’s no question whether or not he deserves it.

Oh, honey.
Oh, honey.

But what about Pablo? For those living under a cultural rock – or worse, still watching network TV – Narcos follows the life of notorious real-life Columbian drug kingpin Pablo Escobar, who became a billionaire selling cocaine from the 1970s until his death in 1994. Season 1 of the Netflix series, created and produced by Law and Order: SVU vet Chris Brancato, chronicled Escobar’s life in the late ‘70s when he got into the cocaine game up until 1992, when he famously escaped from La Catedral prison.

The end of Season 1 left us wondering how long Escobar could survive in the wild after escaping, with series narrator DEA officer Steve Murphy leaning into the idea that destroying Escobar will solve the problem of Columbian cartels altogether. No matter #WhoKilledPablo, it’s likely that the second season, which premieres on September 2, will hinge on the realization that this may not be the case.

But that’s a question for another day – for now, enjoy the insane montage of everyone and their mother trying to kill Pablo Escobar until the next bundle of episodes.

Not pictured: a flock of seagulls, the ghost of John Wilkes Booth, famous makeup artist Bobbi Brown, Glenn Close in Damages, my friend Nick who reviews turkey sandwiches on the internet, your second grade teacher who you had a crush on.(but in retrospect it was probably because she was nicer to you than your real parents were, Victor Garber, a ceiling fan, etc).

Photos via Netflix

Jamie Loftus is a comedian, writer and animator whose baby teeth have been bronzed and loaded into a gun for when the moment is right. She's written for Playboy, VICE, Paste, and the Boston Globe.