As Amazon continues in its quest to break into the world of fashion, on Tuesday it patented a “blended reality mirror” that can combine your real image with a virtual outfit from your closet, similar to Cher’s infamous closet in the 1995 film Clueless.
The mirror provides its blended reality view by using a combination of cameras and projectors to mix your reflected image with supplementary images transmitted from a display screen behind the mirror. That’s a fancy way of saying that the mirror lets you see a virtual version of what you’d look like wearing various clothes.
Sound familiar? Almost 25 years ago Cher Horowitz blew the minds of the fashion forward everywhere when she introduced us to her glorious closet in Clueless. The closet — which was color coded — featured a PC computer that housed a data base of every item of clothing she owned, and a program that let her mix and match until the right outfit was created. Although the PC in question now feels hilariously outdated, closets have never been the same since.
Amazon’s new patent doesn’t mean that our fashion dreams are about to become reality just yet, as not all patented technology inevitably becomes a product. Still, the blended reality mirror pairs well with Amazon’s recent acquisition of BodyLabs, an AI-software company that creates 3D body avatars of all shapes and sizes to be used for clothes modeling or in gaming contexts.
If the blended reality mirror does reach the marketplace, it remains to be seen whether it will have the ability to tell consumers if their outfits match — or not.