It, the killer clown movie to end all killer clown movies, broke the box office over the weekend, with a projected earning of over $100 million domestically. It was the biggest opening for a horror movie ever and the highest September opening of all time.
The story, based on the Stephen King novel of the same name, follows a group of kids who take on a murderous evil entity that manifests as a seriously disturbing, sewer-dwelling circus clown. The tale, which was made into a TV movie in the early ‘90s, has struck fear into the hearts of kids (and adults) for decades.
By the looks of things the latest iteration measures up, and if that wasn’t enough, it seems that the latest film’s popularity has transcended the cinema and moved out into the real world.
First of all, there was this fucking guy
And red balloons all over the damn place:
Pranks aside, the film sufficiently scared most movie-goers
It was also funny
And even after playing Pennywise, everyone still has a (weird) crush on Bill Skarsgård
It is in theaters now.