Bill Spracklin and his company VirtuaDolls have developed an intuitive game controller meant for penis insertion. The company’s Indiegogo campaign has raised $7,000 in five days, and it aims to raise at least $20,000 in total. The VirtuaDolls controller is currently compatible with only the company’s game, Girls of Arcadia, which the developers call an “adult virtual reality experience.” According to early press, the Girls of Arcadia game involves having sex with virtual women, which is a logical function for the very particular controller, but the game also involves fighting monsters. It’s unclear whether a thrusting movement works against monsters, too.

The VirtuaDolls controller commercial is set in a low-budget-looking Tron world, and digital explanations of the controller’s mechanisms spin around, set to a thumping, hyped up soundtrack. The experience of getting to know the VirtuaDolls is surreal, to say the least.

Apparently, the controller comes with six different sleeve textures, has an optional suction attachment — for extra sensation and also to aid with post-use cleaning — and can sense where in the tube a gamer’s penis is positioned. The game recreates this penis onscreen, for extra realism.

I'll say it again: realism.

VirtuaDolls stresses in its promotional material that its product is “more than just a lifeless adult toy,” and it does seem more cognizant of details than the average sex toy aimed at men. The creepiest thing about the VirtuaDolls, however, is probably what will make its company the most money: The game offers a “simulation mode” in which gamers can choose their virtual partner’s ethnicity, eye color, hair color, and body type. It won’t be long before gamers are sharing mods for specific women, which they’ve designed using this mode.

On the Indiegogo page, the creators of the VirtuaDolls controller quell several questions, including, “The hole looks small, will I fit?” (yes), “Is this machine safe?” (yes), and “Are you working on a version for women?” (tentative yes). Humble suggestion on that last note: if VirtuaDolls truly does develop a similar product for female gamers, they should consult the innovative folks at Lelo rather than simply making a silicone penis that juts back and forth. But hey, that’s just my opinion. Stop staring at me and look at this hilarious VirtuaDolls gif instead.