Nike's quest to design the perfect sneakers for people with disabilities

A passion project goes mainstream.

On July 13, 2015, Nike introduced its first pair of sneakers with FlyEase, a technology designed to offer easy entry into a shoe through a system that replaced laces with a zipper and Velcro strap. The project was led by Tobie Hatfield (left), Director of Nike's Innovation Kitchen, whose work includes iconic models like the Nike Presto and Nike Free.